CHINA, FLEXFORM OPENS SHENZHEN FLAGSHIP STORE
The new Flexform Shenzhen, the company’s sixth flagship store in China, opened November 19th.
Located in the magnificent One Bay mall, the showroom occupies a surface area of 550 m2 spread over three floors.
Curated by the Flexform Design Center, the project is an expression of sophisticated, understated elegance.
Floors and walls in travertine and ceilings in dark wood encapsulate warm, intimate settings that form the ideal backdrop for the company’s most representative products. The Groundpiece, Adda and Lifesteel seating systems, A.B.C., Guscio and Feel Good armchairs, Infinity bookcase and Lifesteel bed, paired with any number of complementary pieces and accessories, lend warmth and coziness to the spaces.
Guests in great numbers joined in the inauguration ceremony, which also included the Galimberti family and Albert Dragon Li of Ritz Design.